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Deepfakes are becoming a big problem for companies

Help Net Security covered this research on Sep 22, 2026. Below is a plain-English breakdown of what it is, how it actually works, and whether it matters, written for people who are curious about hacking and security but don't have a technical background.

Help Net Security · Sep 22, 2026

In plain words

Imagine someone making a fake video of you that looks so real it fools your friends and family. This is kind of like what deepfakes¹ are - fake audio or video that can be made to look and sound like it is real. It is like someone creating a fake ID card² that looks just like yours but with their picture on it.

How it actually works

Deepfakes are being used by hackers to trick people into doing things they should not do. For example they might make a fake audio call that sounds like it is from the boss asking someone to send money or give away secret information. This is called social engineering³ and it is a big problem for companies because it can be very convincing.

What it means for defenders

Defenders need to be careful and make sure their employees are aware of the problem. They can do things like check the identity of the person on the other end of the call and make sure any requests for money or information are legitimate. This can be hard because deepfakes can be very realistic.

Terms

¹ deepfakes
, Deepfakes are fake audio or video that can be made to look and sound like it is real.
² ID card
, An ID card is a card that proves who you are.
³ social engineering
, Social engineering is when someone tries to trick you into doing something you should not do by pretending to be someone else or something else.

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